Externally recognised

Recognition

SMFP and its sister platform FinChat have been independently recognised — selected for a national AI program and named finalists across Australia's AI and wealth-management awards. These are external evaluations, not self-assessments.

National program

Selected on merit

Selected · October 2026

Buy Australian AI Partnership — National Digital Track

Selected to join the National Digital Track of the Buy Australian AI Partnership — a national program providing industry insight, expert guidance and resources to strengthen the readiness of Australian AI enterprises.

Selection also places FinChat on the pathway to be considered for one of ten places in the program's Commercial Accelerator.

Awards · 2026 finalists

Finalist this year

Finalist · 2026

Australian AI Awards

National recognition for AI innovation across 37 categories — judged across ASX enterprises, agile start-ups and everything between. Finalist presentation and awards, 30 October 2026, Sydney.

Finalist · 2026

ifa Excellence Awards

Digital Advice Strategy of the Year, for FinChat — the independent financial advice industry's own awards, judged on an exceptional field of entries.

Awards · track record

Australian Wealth Management Awards

  • 2026AI Leader of the Year — SMEFinalist · FinChat & SMFP
  • 2026Innovator of the Year — Financial AdviceFinalist · FinChat
  • 2025Innovator of the Year — SMSFsFinalist · SMFP
  • 2024AI Innovator — Wealth ManagementFinalist · FinChat

A finalist in Australia's Wealth Management Awards every year from 2024 through 2026. All items above are finalist placements or program selections; SMFP and FinChat are independent platforms built and operated by the same founder.